Rick Ross Gets The Boot From Reebok Over ‘Rape’ Lyrics..


They say if you don’t stand for something, you’ll fall for anything and Reebok finally took a stand earlier today by dropping Rick Ross from his endorsement deal.

Ever since he was featured on Rocko’s track “U.O.E.N.O” a couple of weeks ago where he rapped about slipping a “molly” in a girl’s drink and having sex with her without her knowing, Rick Ross has been under fire from all directions. Radio stations began pulling his music from rotation, and women’s rights and rape survivor groups began protesting outside of Reebok’s flagship store in New York in an attempt to get him dropped from the brand.  Things got even worse for Rozay after he issued a semi-apology on Twitter while somewhat blaming the public for misinterpreting the lyric.
“I dont condone rape.Apologies for the #lyric interpreted as rape. #BOSS. Apologies to my many business partners,who would never promote violence against women. @ReebokClassics @ultraviolet.”
It seems as though that apology was the straw that broke the camel’s back for Reebok who released a statement today saying:
Reebok holds our partners to a high standard, and we expect them to live up to the values of our brand.  Unfortunately, Rick Ross has failed to do so. While we do not believe that Rick Ross condones sexual assault, we are very disappointed he has yet to display an understanding of the seriousness of this issue or an appropriate level of remorse. At this time, it is in everyone’s best interest for Reebok to end its partnership with Mr. Ross.”
After the statement was released, folks took to Twitter with their reactions, including rapper Slim Thug who tweeted:

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